LOOKBOOK

Each piece of Swlag is created in the historic artistic center of Milan, Brera, where Claudia managed to open the brand's first boutique in 2023.

Even though Swlag was founded in the Czech Republic in 2021, Claudia always planned to move herself and Swlag to Milan, where both of their souls belong. This city has been her biggest inspiration since the beginning of Swlag. Claudia's love for Milan and Italy is the most important ingredient in her creative process.

Swlag's creations are not just clothing; each piece has a personality, a living energy, and illuminates both the wardrobe and life of its owner.

Claudia's artistry blends premium materials and techniques such as tie-dye, airbrush, 3D paints, watercolor, and bold, rebellious graphic prints, all of which she designs in Swlag studio in Milano.

FEEL FREE - DRESS YOUR SPIRIT